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Give the product a clear presentation

Packaging & Product Label Design

Turn your product and brand information into packaging that is ready for supplier handoff. BrownBag designs labels, boxes and inserts around the format, artwork requirements and customer experience.

Hands arranging protective tissue inside a cardboard product box

Give the product a clear presentation

How we help

A packaging concept can look attractive on screen yet fail when essential information is crowded, a barcode is misplaced or the artwork does not match the printer template. Design decisions need to connect with the physical pack.

We organise the content hierarchy, layout and production files around an agreed dieline. Product names, benefits, usage information and supplied mandatory text receive clear places, with proofs reviewed before the final artwork handoff.

Discuss this service →

The work, step by step

How the work is handled

  1. Build the packaging brief

    Confirm pack dimensions, materials, print method and supplier dielines. Collect the approved brand assets, product facts, barcode details and required label text, then map what belongs on each panel or insert.

  2. Design and review the artwork

    Develop the visual hierarchy and layout across the pack family. Review size, readability, variants and placement using proofs that help your team identify content or format changes before production files are prepared.

  3. Handover for production

    Prepare agreed artwork formats with the printer specifications and version references. Organise final approvals and supplier questions so the correct product variant, dieline and file reach the production contact.

Clear handover

What you receive

  • Packaging format and content hierarchy brief
  • Label, box or insert artwork proofs
  • Approved print-ready artwork files
  • Supplier handover and version register

Start the conversation

Prepare your brief

These details help us scope the work:

  • Product dimensions and printer dielines
  • Brand assets and approved product information
  • Variant list, barcode data and required label text
Build your service brief →

Your questions, answered

Can you design several variants together?

Yes. We build a consistent range structure while making sizes, colours, flavours or other variants easy to distinguish. A variant matrix helps keep text and artwork aligned.

What if the packaging supplier changes?

Share the new dieline and print requirements. We can adapt the approved artwork to the replacement format and identify which proof or approval steps need repeating.

Talk to BrownBag

Let’s find the right support
for your business.

Tell us what you sell, where you operate and what you need help with. We’ll work through the next steps with you.