Make your storefront feel like your brand
How we help
A theme demonstration rarely has your product names, image proportions, navigation depth or promotions. A store can look polished in the demo yet become difficult to browse when the real catalogue is added.
BrownBag works with your actual content to shape the header, navigation, collections, product pages and cart. We improve reusable sections and responsive behaviour while keeping the theme's platform constraints and future updates in view.
Discuss this service →The work, step by step
How the work is handled
Review the theme with your catalogue
Check the current storefront, brand assets, product types and customer journeys. Identify the pages and reusable components that need attention, and distinguish settings changes from custom design or development.
Customise the pages and components
Apply typography, colour, spacing and image treatments, then build the agreed navigation and page sections. Use representative product data and mobile layouts throughout so the design works beyond a single showcase page.
Check the journey and document changes
Review keyboard access, mobile menus, product options, cart behaviour and loading performance. Record custom code, theme dependencies and editor instructions so future catalogue changes and theme updates are easier to manage.
Clear handover
What you receive
- Theme and page improvement brief
- Reusable branded sections and responsive layouts
- Mobile, accessibility and purchase-journey checks
- Theme change record and content-editor guidance
Start the conversation
Prepare your brief
These details help us scope the work:
- Store URL, platform and theme details
- Logo, brand assets and representative products
- Pages or journeys causing customer difficulty
Your questions, answered
Can you improve our existing theme?
Yes. We first assess whether the current theme can support the required layouts and interactions. Where it can, we customise it; where its limits would create unnecessary maintenance, we explain the alternative.
Does this include checkout changes?
Checkout customisation depends on the platform and plan. We identify the available controls during scoping and include only changes the chosen setup supports.