Review the business foundations
Start with the customer, product and market. Check demand, competitors, landed cost, contribution, funding needs and supplier arrangements before treating the commercial offer as settled.
Prepare for your first order
What still needs attention before I launch?
Turn launch readiness into a review you can work through with the people doing the work. Check ten essentials across the offer, economics, supplier, selling setup and order operation, then see which items remain outstanding.
Start your reviewFree to use. Results after contact details.
IS THIS THE RIGHT TOOL?
For founders and project teams bringing product, storefront and operating work together for launch.
YOUR BUSINESS DECISION
Business Launch Checklist
Review the choices that match your business. Complete the steps, then share contact details to reveal your free result.
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MAKE THE INPUTS USEFUL
Before you begin.
Test the customer and order journey
Review eligibility, content, returns information and an end-to-end sample order. Include fulfilment, customer support and COD confirmation where they apply to your operation.
Check only what you have reviewed
Use the boxes to record a review, not a promise to complete the work later. Keep evidence, unresolved issues and responsible owners in your project notes; this tool records checked and unchecked items.
What your result means.
Items reviewed and review progress show how much of this ten-item list you have checked. Outstanding review lists what remains unchecked so you can plan the next conversations. All items reviewed means the list has been worked through; it does not certify that every requirement is met or that launch will succeed.
Ten launch reviews and the work still outstanding
COMMON QUESTIONS
Understand the decision.
When should I mark a launch task complete?
Mark an item reviewed once the work has been completed and checked, with a responsible person able to confirm it. For example, test the store and checkout with a sample order rather than marking them ready simply because they have been configured.
Which unfinished tasks should delay launch?
Prioritise anything that prevents customers paying, receiving what they ordered or getting support. Also resolve any required approvals for your product and market before trading.
Does completing the checklist mean my legal requirements are covered?
No. Review progress is the share of the ten checklist items you mark as reviewed, not a legal or readiness certification. The list includes country, marketplace and payment eligibility, but product-specific and business obligations require their own checks.
What should I test before accepting real orders?
Follow a test order from product selection and checkout through confirmation, fulfilment and customer communication. Check how your team would handle a cancellation or return too.
FROM PLANNING TO ACTION